Economics of Marketing
Tag: Economics of Marketing
Marketing Examples of the Decoy Effect
April 7, 2015
We talked about the Decoy Effect and how Marketing Managers use it to mould consumer mindset the way they want in a previous post...
What is Decoy Effect? Explanation with Example
April 6, 2015
What is Decoy Effect? Explanation with Example The decoy effect, popularly known as the asymmetrical dominance effect with economists, is a phenomenon where people tend...