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Netflix India Most Popular 2019

Netflix India’s most popular shows in 2019

Arpit Srivastava -
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Recently, Netflix India released a report on how India is consuming OTT content on their platform while they released Netflix India's Most Popular Shows...
Variations of Product Life Cycle (PLC)

Variations of Product Life Cycle (PLC)

New TRAI DTH rules might only bring a paradox of choice

video

Ariel goes deeper in the household with Share The Load Campaign

Amazon and Flipkart Festive Season Sale 2018

Amazon and Flipkart clash over India’s ‘budget’ sensitive consumer

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Marketing

SpiceJet Case Study: How SpiceJet avoided being another Kingfisher Airlines

Arpit Srivastava -
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SpiceJet Case Study SpiceJet, a leading Indian aviation player, was on the verge of shutting shop few years back (2014). With delaying salaries, layoffs, delay...
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Disadvantages of GST Implementation in India

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GD Topic : Should Indian Government Implement GST (Goods & Services...

Brand

Nescafe and RED FM create a heartwarming ad to Stay Started

Arpit Srivastava -
6
Nestle India has introduced a brand new co branded ad for the first time with RED FM with a message of not giving up...
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Microsoft retains brand ‘Nokia’ to tap Rural and Emerging Markets

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What is CPRP in Advertising and Media Planning ?

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