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Brand Management
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Factors Affecting TV Viewership in India
Arpit Srivastava
-
May 4, 2018
Kapferer Brand Identity Prism – Concept & Examples
SAB TV New Brand Identity Talks Only Comedy
Interbrand announces the Best Global Brands 2016
Why Coca Cola dropped Salman Khan from Thums Up?
What is CPRP in Advertising and Media Planning ?
Arpit Srivastava
-
May 22, 2018
2
Bigg Boss TRP reveals that season 10 is really crucial
Arpit Srivastava
-
October 16, 2016
0
The 7 Branding Approaches & Their School of Thoughts
Arpit Srivastava
-
October 6, 2016
3
Flipkart launches the Big Billion Day Campaign 2016
Arpit Srivastava
-
September 26, 2016
0
Building Brand Equity (Philip Kotler Summary)
Arpit Srivastava
-
September 6, 2016
2
Nescafe and RED FM create a heartwarming ad to Stay Started
Arpit Srivastava
-
August 28, 2016
6
Aaker Model – Defining Brand Identity (Philip Kotler Summary)
Arpit Srivastava
-
June 2, 2018
4
Paper Boat drinks kickstart a 'hopeful' 2016 – Hum Honge Kaamyab...
Arpit Srivastava
-
January 4, 2016
1
Brand Equity Models (Philip Kotler Summary)
Arpit Srivastava
-
March 21, 2015
2
Brand Resonance Pyramid (Philip Kotler Summary)
Arpit Srivastava
-
June 4, 2018
5
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2
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