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Amazon and Flipkart clash over India’s ‘budget’ sensitive consumer
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October 4, 2018
Brand Wars – Havells Vs RR Kabel 2018
FIFA World Cup Football Viewership in India Vs Cricket
Factors Affecting TV Viewership in India
Kapferer Brand Identity Prism – Concept & Examples
SAB TV New Brand Identity Talks Only Comedy
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May 22, 2018
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Interbrand announces the Best Global Brands 2016
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July 27, 2018
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Why Coca Cola dropped Salman Khan from Thums Up?
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October 21, 2016
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What is CPRP in Advertising and Media Planning ?
Arpit Srivastava
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May 22, 2018
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Bigg Boss TRP reveals that season 10 is really crucial
Arpit Srivastava
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October 16, 2016
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The 7 Branding Approaches & Their School of Thoughts
Arpit Srivastava
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October 6, 2016
4
Flipkart launches the Big Billion Day Campaign 2016
Arpit Srivastava
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September 26, 2016
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Building Brand Equity (Philip Kotler Summary)
Arpit Srivastava
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September 6, 2016
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Nescafe and RED FM create a heartwarming ad to Stay Started
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August 28, 2016
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Aaker Model – Defining Brand Identity (Philip Kotler Summary)
Arpit Srivastava
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June 2, 2018
6
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