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Philip Kotler
Tag: Philip Kotler
4 Strategies on How to Choose a Brand Name (Philip Kotler...
Arpit Srivastava
-
April 23, 2020
1
Devising a Branding Strategy (Philip Kotler Summary)
Arpit Srivastava
-
April 11, 2020
0
What is Brand Revitalization? (Philip Kotler Summary with Examples)
Arpit Srivastava
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April 2, 2020
0
What is Brand Reinforcement? (Philip Kotler Summary with Examples)
Arpit Srivastava
-
March 31, 2020
0
Building Brand Equity (Philip Kotler Summary)
Arpit Srivastava
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September 6, 2016
2
Aaker Model – Defining Brand Identity (Philip Kotler Summary)
Arpit Srivastava
-
March 16, 2016
6
Traditional Marketing Mix – The 4 Ps of Marketing
Arpit Srivastava
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December 21, 2015
5
Brand Asset Valuator Model – BAV Model to measure Brand Equity...
Arpit Srivastava
-
March 13, 2015
5
Defining Brand Equity (Philip Kotler Summary)
Arpit Srivastava
-
February 1, 2015
8
Role of Brands and Scope of Branding (Philip Kotler Summary)
Arpit Srivastava
-
January 10, 2015
20
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